Reporting and Analytics
Not all technical writing tools have internal analytics, but this feature should be an important part of any documentation team workflow. Measuring team performance metrics and analyzing end-user behavior statistics can give you important insights on what can be improved in your content. That's why ClickHelp offers reporting and analytics features for your convenience.
For more precise and actionable analytics, reader behavior events (search queries, topic views) are not tracked for web crawlers and logged-in contributors, those events are only tracked for anonymous readers and logged-in Power Readers. In addition, you can exclude specific IP addresses from your statistics manually: Reader Events Filtering.
Reports
ClickHelp has a number of different reports that allow you to estimate your project readiness, how many words were added by a writer, who is the top contributor, how readers behave on your portal, etc. Below, you will find a brief overview of the major reports' sections, or you can click the following link and jump to the specific report of your interest: Reports.
The Report Center provides you with the general and most commonly used statistics, like the current progress of writing the content for projects or the reader views count for publications. Each of the four sections on the Report Center page represents a specific report, which you can take a closer look at on the corresponding report page.
The Project Readiness Report section consists of two reports which help you to track the overall progress of creating, editing, and reviewing the projects by the contributors based on your review workflow and the number of resolved/unresolved review comments. If you have a custom review workflow, your custom topic statuses are reflected in the corresponding report.
The Words Added Report section allows you to estimate each writer's content contribution to each project, measuring the contribution by counting the number of words added. You can view the statistics for specific writers or specific projects, and you can check the list of top contributors for a specific time period.
The Topics Created Report section is similar to the Words Added section. However, the difference is that it shows the writers' contribution to projects, measuring it in the number of created topics. You can view the statistics for specific writers or specific projects, and you can check the list of top contributors based on the number of topics created as well.
The Reader Behavior Report section consists of three reports: Topics Views and Ratings Report, Search Queries Report, and Reader Count Report. These reports allow you to track various statistics related to all your readers — registered Power Reader and unauthorized users. There, you can check how many views a specific topic or a specific publication has, see the number of positive or negative votes for them (if you have the Reader Feedback Widget enabled), look at what search queries are most popular, how many views has a specific Power Reader — and more.
The Topic Metrics Reports section helps you to count the number of words, characters, sentences, etc., in your topics, as well as the number of various items, like images, tables, videos, etc., inserted in your topics. In addition, you can estimate the readability score of your topics based on any of the available text metrics.
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| If it's not enough, Google Analytics can be integrated into your ClickHelp portal. Here is some key data you can track using this tool: visitors, average time spent on a page, navigation paths, and much more. To learn more, refer to this topic: Google Analytics. | |
Topic Metrics
ClickHelp supports topic metrics that allow you to estimate how difficult a text is to understand. In addition to the overall topic metrics overview, available in the Topic Metrics Reports, each writer can see the required metric for each topic directly in the Topic Editor. To learn more, refer to this topic: Topic Metrics.