What is Press Release?

A press release (it’s also known as a news release, press statement, media release) is a document or a video that aims to announce news about a product. Usually, it’s faxed, mailed, or e-mailed to editors or journalists at radio stations, television stations newspapers, magazines, etc. Press releases are just a page long - two pages.

Here are the usual structural elements:

• Headline
• Dateline
• Introduction
• Body
• Close
• Contact information