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What is Press Release?

A press release (it’s also known as a news release, press statement, media release) is a document or a video that aims to announce news about a product. Usually, it’s faxed, mailed, or e-mailed to editors or journalists at radio stations, television stations newspapers, magazines, etc. Press releases are just a page long – two pages.

Here are the usual structural elements:

  • Headline
  • Dateline
  • Introduction
  • Body
  • Close
  • Contact information
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